A woman with long dark hair smiling, wearing a green top and a necklace with a round pendant.

HELLO, I’M EMILY

I help retail brands to drive more sales via e-commerce.

My squiggly career helping some of the world’s best-known lifestyle brands to capture hearts (and wallets) online started back in 2011.

Many moons later and with both agency and in-house roles in PR, influencer marketing, social media and performance marketing under my belt, I created Emily Smyth Consulting.

Now, I share the big brand knowledge and expertise I’ve amassed working with the likes of ABInBev, Gruppo Campari and The Very Group with SMEs looking to scale their businesses with the help of profitable, scalable paid media and email marketing.

Brands I’ve worked with:

  • Rustic kitchen with wooden table, decorative chairs, and white cabinetry. Marble countertop with modern faucet and plants. Table setting includes a cutting board with mushrooms and fresh vegetables in a tray.

    Home Barn Interiors

  • Three people wearing colorful, patterned summer clothing enjoying drinks. One person holds a bottle labeled "Malfy Gin" against a clear blue sky backdrop.

    Malfy x Missoni

  • Child playing with a toy ice cream cart, which includes plastic scoops of ice cream, a cone, and play money, set up in a living room.

    LeapFrog Toys

  • Woman pushing a green baby stroller on a cobblestone street outside a café.

    Britax Römer

  • A bottle of Bloom London Dry Gin next to a cocktail glass with a decorative straw, lemon twist, and mint leaves. A hand with floral jewelry is holding the glass. The background is a solid teal color.

    BLOOM Gin

  • Garden scene with a tiered stone fountain surrounded by colorful flowers, a patio with wicker chairs, a table with a teapot and cups, and wooden fencing.

    Notcutts Garden Centres

  • Opihr London Dry Gin bottle with a red cap and decorative label, surrounded by various spices and greenery in the background.

    OPIHR Gin

  • "I would highly recommend Emily - she is very knowledgeable, solutions-focused and a true professional. She is easy to work with and hardworking, going above and beyond to deliver results."

    Lucy Richardson - Communications Director, Quintessential Brands Group